Inside Alumni Attitudes:Alumni Attitude Study Updates, Issues, and Benchmarks | |
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Keeping up with the Alumni Attitude Study©Late 2009 and early 2010 has been a very busy time for the Alumni Attitude Study (AAS). With appearances at such CASE events as the Regional Strategies Conference in Charlotte, CASE V in Chicago, CASE VI in St. Louis, an upcoming stop in Little Rock, Arkansas for the APIA meeting, and Tampa, Florida for CASE III; the AAS has been enlightening higher ed professionals throughout the country with innovative alumni attitudinal data. Equity of DegreeAlumni want to know that the value of their degree is higher today than it was when they got the degree and that the university is doing things that will cause that value to be even higher in the future. The definition for value will vary from institution to institution but this theme is very consistent for all of the 135 universities and colleges for which we have data. Why We Survey Alumni About Their Student ExperienceHigh value topic points, as opposed to talking points, come from a different question construct although they also play a role in the definition of equity-of-degree. Here we rely on questions about what is important to alumni about their student and alumni experience and where there are the greatest differences between importance and effectiveness. |
In this issue:Keeping up with the Alumni Attitude Study© Why We Survey Alumni About Their Student Experience AAS Web Series
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For more information about the Alumni Attitude Study, contact Aaron Osborn, Director of Sales and Marketing, or Rob Shoss, Managing Consultant, at 866-471-8600. | |